It’s been a long time since the last update (back in September). I’ve been busy since then on a few things, like:
It’s never an overnight success.
- Focusing on my guest posting service.
- Writing guest posts for other blogs. Those take a LONG TIME to write and each of them is long
- Actually working on the niche site for the case study.
Another reason I haven’t done an update on this Amazon Affiliate Site Case Study is that it was relatively uneventful. You may see the remarkable revenue stats for certain projects, but it’s never an overnight success. It’s usually several months of work coming together.
The last quarter of 2015 shows some growth but less than banner stats. That’s expect nowadays since SEO takes longer.
Review of the Last Quarter of 2015
Here are the traffic stats from Google Analytics. You can see the traffic was moving up steadily through Christmas, then it dropped in the last week of the year.
Here we have the earnings for the last quarter, averaging over $100 per month from October to December of 2015. Nothing crazy, but it’s good to see the growth.
The conversion rate is really high, and that’s a characteristic in the retail season.
January Earnings and Traffic
The growth is still steady and the traffic seems to be on the rise.
You can see that the earnings dropped a bit for January compared to December. That is totally expected. Some Amazon Affiliate sites get the majority of their earnings during November and December.
I did a Facebook campaign to get email subscribers at the end of January which skew the traffic stats a little bit. You will be able to see that in the graph.
What Have I Been Working On For The Site…?
When you simplify it all down to the core tactics, you have 2 kinds of activities for this stage:
- Publish good content
- Get Backlinks
It’s like tiered link building for the White Hat age.
Sure, you might have some other work to do if you need to migrate to a new hosting service or change the theme on your site.
But other than that, you are probably adding content and links.
I published about 10 guest posts in the last couple months of 2015. At this point, I’m doing new guest posts where I link to my old guest posts, plus my own site. It’s like tiered link building for the White Hat age.
Here is some of the tracking for the guest posts. The number listed is for the Domain Authority (DA).
Like I mentioned above, backlinks and SEO take longer to show their impact than they used to. You can see things are moving up in my SERP Report.
I did some intense long tail keyword research to find some ideas for content that would rank quickly. This worked great! I was able to publish content that would rank in the top 30 in one day.
After I found good keywords, I would have some content written on the topic. Usually about 800 words with plenty of images and a modest number of affiliate backlinks, like 3. I published about 20 new pieces of content. Each one gets about 1 – 2 visitors per day, which isn’t much but all of that adds up over time. And, sometimes they buy something on Amazon.
I do a couple blog comments for every piece of content. (Actually, I’m a little behind on the new content and need to catch up!) Here is how I do it. Basically, you can generate a LONG list of blogs to comment on and some of them are do follow links.
I should be focusing on getting more backlinks to the existing content on the site. I get excited to do more keyword research, but I need to get the existing content ranking where it should and that will take more backlinks.
For me, that means more guest posting. If you want to check out the templates I use, go here. The results are remarkable and guest posting is white hat and low risk. If you want to build a long term asset, then guest posting is the way to go.
Where are you at for your niche site? Let me know in the comments below.