There are a lot of places to have an affiliate link (or watch my YouTube video on it), and the common knowledge is to have a LOT of affiliate links. When I first started with niche sites, I thought I should have as many options as possible to get a user to Amazon was the best thing to do.
So more affiliate links! Right…?
But now I like to have about 1 affiliate link per 100 to 300 words.
There are 4 three main reasons:
- Google doesn’t like to have a site with too many affiliate links. Your site may suffer in the search rankings. If it’s really bad, Google calls it “thin content,” and your site can get a penalty for it.
- Amazon Associates doesn’t want your site to have too much advertising content. That’s why I recommend having 50/50 informational content to affiliate content.
- I don’t like it when I visit a site and there are tons of affiliate links. It comes off as desperate and pushy.
- If you have the right visitor, you won’t have to be pushy. They will want to go to Amazon and buy. That’s the power of a buyers keyword.
Other Onsite SEO Questions
- What’s the best keyword density? Or how many times should I use a keyword in my post?
- The Yoast SEO Plugin tells me to use a keyword X% of the time. What should I do?
- How many subheadings (H2 and H3) should I use?
- How many H1 tags should I use?
- Should I use a silo structure on my site?
- What’s the best template for an Amazon Affiliate Review?