We all know that the automotive industry is a lucrative one. Why? Two reasons, people need their vehicles on a daily basis, so maintenance and accessorizing are essential. Secondly, its have a huge hobbyist following, from people wanting to restore a classic to pimping a modern vehicle. Whichever way you turn, there is money to be made in affiliate commissions.
I’ve done a round-up of some of the best automotive affiliate programs available today. These cover auto parts programs as well as rental affiliate programs.
I have listed out the commission per sale or per referral and, importantly, the sale cookie duration.
Avis
Avis is a household name when it comes to all things car rental, not surprising since they have been around since 1946. Originally Avis was founded in Michigan, but now has its headquarters in New Jersey, US.
Avis Operates in South Africa, North America, South America, India, Australia, and New Zealand. In 2011, Avis acquired Avis Europe plc, which, until this time, had been a separate corporation licensing the Avis brand.
Commission Rate: 4% Per Sale
Advance Auto Parts
Advanced Auto Parts has been on the go since 1932, so you can assume they know a bit about cars! Their headquarters in is North Carolina, US.
The company serves both trade and home diy-ers. The company offers a host of own label and private label parts, accessories, batteries, and items for general maintenance for domestic and imported cars, vans, sport utility vehicles up to heavy-duty trucks.
Commission Rate: 4% Per Sale
Cookie Duration: 30 Days
Join the Advance Auto Parts Affiliate Program
BuyAutoParts.com
BuyAutoParts.com was founded in 1989 and has its headquarters in California, US.
The company sells automotive repair and performance parts including, replacement turbochargers, air conditioning parts, steering racks, and suspension components.
In total their inventory includes over 140,000 parts, meaning, as an affiliate, you are likely to find the items you need to recommend.
Commission Rate: Up to 8% Per Sale
Cookie Duration: 7 Days
Join the BuyAutoParts.com Affiliate Program
AutoZone
AutoZone was founded in 1979 in Arkansas, but now has its headquarters in Tennessee, US.
AutoZone is the largest retailer of aftermarket auto parts in the US. The company has made several acquisitions over the years to give it this title. Most notably, in 2012 when it acquired AutoAnything.com.
This company has come a long way from the $300 it made on its opening day as a bricks and mortar store, to the $1.7 billion net income it recorded in 2020.
AutoZone is the largest retailer of automotive replacement parts and accessories in the US. They even offer free next day delivery on parts.
Commission Rate: 3% Per Sale
Cookie Duration: 45 Days
Join the AutoZone Affiliate Program
Hertz
Hertz is another well-known name in the car rental industry, not surprising when it has been around for over 100 years. Hertz was founded in 1918 in Illinois. but now has its headquarters in Florida.
Herts offers car rental in over 160 countries across all continents. The company did briefly file for bankruptcy during the pandemic in 2020, however, it soon got itself out of this situation.
As with Avis, another big name in the car rental space, the commission rate is low and the cookie duration is short, but what you lose on this, you may make up on in conversion rates, due to it being a trusted brand.
Commission Rate: 3% Per Sale
Cookie Duration: 24 Hours
Join the Hertz Affiliate Program
Edmunds
Edmunds was founded in 1966 and has its headquarters in California, US.
Edmunds serves as an online resource for automotive inventory and information. The company tests cars at their own private facility and review them against set criteria, so you know that their reviews are tired and tested.
Now the company offers instant, redeemable, and no-obligation cash offers on vehicles, once customers enter details about the vehicle that they are wishing to sell.
Hard to believe that this company started out as a paperback booklet to help people choose a car!
Commission Rate: $5 – $8 Per Lead
Cookie Duration: 30 Days
Join the Edmunds Affiliate Program
AutoPartsWAY.ca
AutoPartsWAY.cawas founded in 2009 in Toronto, Canada.
It is Canadas largest auto parts store, one thing to note is that they only ship to Canada, so make sure your audience (or a good part of it) is Canadian before joining this automotive affiliate program.
It does stock an extensive selection of branded and aftermarket auto parts.
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Join the AutoPartsWAY.ca Affiliate Program
Travelpayouts
Travelpayouts was founded back in 2001 and is based out of Phuket, Thailand.
The company is one of the largest affiliate marketing networks focussed solely on the travel industry.
Although a lot of their programs are based around flights and hotel booking, they also cater to car renters and cover a good proportion of countries.
So if your audience may be looking to rent a car for business or pleasure, this may be a good affiliate program to partner with.
Commission Rate: Up to 12%
Cookie Duration: 0 Days – 365 Days
Join the Travelpayouts Affiliate Program
EZ Battery Reconditioning
EZ Battery Reconditioning was founded back in 2014.
It is a unique site in this industry, it teaches people how to recondition their batteries, be it car batters, drill batteries, your laptop battery, or pretty much any other battery you will find in the house. Having a dead battery is a thing of the past.
As an affiliate, you can recommend these courses, via Clickbank, to home diy-ers for a good commission rate.
Commission Rate: 75% Per Sale
Cookie Duration: 60 Days
Join the EZ Battery Reconditioning Affiliate Program
Pep Boys
Pep Boys was founded in 1921 by the Pep Boys themselves, Moe, Manny, and Jack. Today it is a subsidiary of Icahn Enterprises, based in Pennsylvania, US.
The company provides name-brand tires, automotive maintenance, and repair, as well as fleet maintenance and repair to customers across the United States.
Commission Rate: Varies
Cookie Duration: 30 Days
Join the Pep Boys Affiliate Program
Goodyear
Goodyear was founded in 1898 and is one of the biggest names in tire manufacturing, possibly globally. The headquarters remain in Ohio, US, where the company was originally founded.
Goodyear manufactures tires for automobiles, commercial trucks, light trucks, motorcycles, SUVs, race cars, airplanes, farm equipment, heavy earth-moving machinery, and bicycles.
So, as long as your audience is into things with wheels, this is probably a safe affiliate program for you to join.
Commission Rate: Varies
Cookie Duration: 45 Days
Join the Goodyear Affiliate Program
VIP Cars
VIP Cars was established in 2010, the company has head offices in the US and the UK, however, its customer base is global.
They service over 20,000 locations worldwide wide offering car rental from economy through to luxury SUVs.
Commission Rate: 50% – 75% Per Sale
Cookie Duration: Unknown
Join the VIP Cars Affiliate Program
autopom!
autopom! was founded in 2009 and is based in California.
autopom! keep it simple and stick to auto insurance in the US and Canada. They appear to have great customer reviews, and you cannot argue with a 365-day cookie duration.
Commission Rate: $10 Per Lead
Cookie Duration: 365 Days
Join the autopom! Affiliate Program
Auto Barn
Auto Barn began as H&M Auto Parts of Brooklyn, NY in 1957. Its headquarters are now in Port Washinton, with its main distribution center. It has been family-owned since day one.
AutoBarn.com stocks over 35,000 name-brand parts and accessories, making them one of New York’s largest parts and accessories retailers and wholesalers.
It ships to the continental US (not Alaska and Hawaii).
Commission Rate: 8% Per Sale
Cookie Duration: 45 Days
Join the Auto Barn Affiliate Program
Auto Europe
Auto Europe has been around since 1954 and was founded in Germany, but is now based in Maine, US.
Auto Europe is a large car rental wholesale company, working with approximately 24,000 car rental locations in 180 countries.
In addition to traditional rental cars, Auto Europe also offers luxury and sports vehicles, motorhome and campervan rentals, European Leasing, as well as chauffeur and airport transfer services.
Commission Rate: 2.4% – 5.6% Per Sale
Cookie Duration: 7 Days
Join the Auto Europe Affiliate Program
CarParts.com
CarParts.com was founded in 1995 and is based in California, US. The company was formerly known as U.S. Auto Parts Network, Inc.
It is an American online provider of aftermarket auto parts, including collision parts, engine parts, and performance parts and accessories.
The company offers over 1.2 million items for sale including nearly 60,000 of its own, private label parts.
Commission Rate: 10% – 12% Per Sale
Cookie Duration: 45 Days
Join the CarParts.com Affiliate Program
MyRentACar.com
MyRentACar.com was founded in 2011, out of the founder’s frustration with the hidden terms and conditions he found with the ‘big’ rental car companies. The company was founded in Montenegro and still has its headquarters there today.
MyRentACar works as an aggregator and offers a wide selection of cars from local distributors. It offers full pricing transparency, low deposits, and support on the road. It is really targeted at leisure travelers but also caters to business.
The company operates in the following countries at the time of writing, Bulgaria, Crimea, Soci, Kaliningrad, Montenegro, Thailand, Czech, Georgia, Cyprus, Greece, UAE, Armenia, and Turkey.
Commission Rate: 50% Per Sale
Cookie Duration: 30 Days
Join the MyRentACar Affiliate Program
Vivid Racing
Vivid Racing was founded in 2001 and has its headquarters in Arizona, US.
The company offer a wide range of performance and racing parts, automotive tuning, aftermarket racing parts, and wholesale distribution
The company ship worldwide, which is great if you have an international reader base.
Commission Rate: 4% – 5% Per Sale
Cookie Duration: Unknown
Join the Vivid Racing Affiliate Program
Rentalcars.com
Renatalcars.com started out life in 2004 as TravelJigsaw before being bought out by Booking Holdings in 2010, when it was rebranded to its current name. Booking Holdings, which is a large company in the travel industry based out of Connecticut, US.
Rentalcars.com operates out of most major European airports offering economy through to luxury rental cars.
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Rick’s Camaros
Rick’s Camaros is all about classic car restoration. The company was founded in 2007 as an offshoot of Eckler’s, who is the parent company.
Rick’s Camaros, as you would expect, sells every part you would need to restore a Camaro as well as related gifts and apparel.
The affiliate program for Rick’s Camaros is run under the Eckler’s Automotive Program, this company owns Eckler’s Corverrt, MAC’s Auto Parts, and Rick’s Cameros.
Commission Rate: 4% Per Sale
Cookie Duration: 90 Days
Join the Rick’s Camaros Affiliate Program
Budget
Budget was founded in 1958 in California, US, but now has its headquarters in New Jersey, US.
It is a subsidiary of Avis.
Zoro
Zoro was founded in 2011 and is based in Illinois, US. The company serves a number of different trades, not only the automotive niche.
Zoro stocks over 3 million products, including OEM auto and truck parts, compressors, air tanks, and a whole range of power tools and safety equipment.
Any auto maintenance enthusiast should find what they need at Zoro.
Commission Rate: 4% Per Sale
Cookie Duration: 30 Days
Join the Zoro Affiliate Program
Keller-Heartt
Keller-Heartt has been around since 1929 and is based in Illinois, US.
They sell oils and lubricants for industrial, aviation and automotive use and ship anywhere in the continental US.
The target customer for Keller-Heartt is people running fleets of vehicles as opposed to the sole buyer. Don’t let this put you off targeting this affiliate program as the commission rates are good and order values are going to be higher.
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Join the Keller-Heartt Affiliate Program
MAC’s Auto Parts
MAC’s Auto Parts was originally founded in 1978 as MAC’s Antiques Auto Parts. It was a New York based company.
In 2012 Eckler’s acquired MAC’s.
MAC’s Auto Parts is the main supplier for parts for Ford Model T, Model A, and Ford V8 vehicles.
If you have a restoration site, this could be the perfect affiliate program to partner with. Eckler’s (the parent company) is the leading supplier of restoration parts for Fords and Chevrolets.
Commission Rate: 4% Per Sale
Cookie Duration: 90 Days
Join the MAC’s Auto Parts Affiliate Program
Torque Detail
Torque Detail was founded in 2012 and is based in Connecticut, US.
The company was founded by Frank Mitchell who has owned his own detailing business for 30 years. Over this time Frank has developed his own formulations to maintain his private classic car collections as well as for customers.
Today the company sells a range of automotive care products.
The company ships to the US, Europe, and Canada.
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Join the Torque Detail Affiliate Program
Tire Rack
Tire Rack was established in 1979 and is based in Indiana, US.
It offers tires, wheels, and car accessories, distributed directly to the customer. It offers over 24 tire brands.
Commission Rate: 6% Per Sale
Cookie Duration: 60 Days
Join the Tire Rack Affiliate Program
Lasfit
Lasfit was founded in 2015 and is based in California, US.
Lasfit originally was known for selling LED bulbs for vehicles, but since this time the company has expanded offering other accessories such as floor mats and mobile phone holders.
Commission Rate: 8% Per Sale
Cookie Duration: 90 Days
Join the Lasfit Affiliate Program
CarCovers.com
CarCovers.com was established in 2008 and is based in California, US.
With CarCovers.com, they offer exactly what the name says, well almost! The offer covers for cars, SUVs, Limos, Trucks, Jet Skis, Motorcycles, UTVs, and much more.
They offer free shipping to the US and Canada, which is always a good selling point.
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Join the CarCovers.com Affiliate Program
Travofy
Travofy was founded in 2016 and is based in New York, US.
As well as offering flight and hotel bookings, the company also offers car rentals across the globe.
Commission Rate: Up to $10 per booking
Cookie Duration: Unknown
Join the Travofy Affiliate Program
Vegas Carts
Vegas Carts was founded in 2013 by a team of gear-heads, who needed more power from their golf carts.
Vegas Carts manufactures top-quality engine conversion and installation kits for EZ-GO, Club Car, and Yamaha golf carts, to make your golf carts have that extra edge. They also offer replacement parts for various golf cart models.
Commission Rate: 7.5% Per Sale
Cookie Duration: 30 Days
Join the Vegas Carts Affiliate Program
Eckler’s
Eckler’s brand was founded in 1961 by Ralph Eckler fabricated a one-off piece for his Chevrolet. The company is based out of Florida, US.
The Eckler’s brand (currently Ecklers Corvette, MAC’s Auto Parts, and Rick’s Camaros) is all about helping hobbyists and professionals restore classic cars to their former glory.
Over the years several businesses have been purchased to make Ecklers a go-to source for restoration enthusiasts needing those hard to find parts and accessories.
Commission Rate: 4% Per Sale
Cookie Duration: 90 Days
AirportParkingReservations.com
AirportParkingReservations.com was founded in 2000. The company was acquired by MAG USA in 2020 and currently has its headquarters based in California, US.
AirportParkingReservations.com is one of the biggest airport parking aggregators, offering customers great prices on airport car parking, bundled hotel and parking packages, and airport transfers.
Commission Rate: 20% Per Sale
Cookie Duration: 45 Days
Join the AirportParkingReservations.com Affiliate Program
Enterprise
Enterprise is a subsidiary of Enterprise Holdings. It was established in 1957 in Missouri, where its head offices remain.
Enterprise historically concentrated on what it calls, ‘home city’ rentals, i.e. people renting a car while their own was being repaired. However, in recent years has expanded to airport-based rentals, especially after its parent company’s acquisition of Alamo Rent a Car and National Car Rental.
The good thing about recommending a company like Enterprise is that it is a household name, people know they are dealing with a long-standing, reliable business, so conversion rates may be higher.
Commission Rate: 1% – 3% Per Sale
Cookie Duration: 180 Days
Join the Enterprise Affiliate Program
DiscoverCars.com
DiscoverCars.com was founded in 2013 in Riga, Latvia.
The company offers car rentals worldwide. It was ranked as the fastest-growing car rental company in Europe in 2020.
It has an impressive commission rate and cookie duration which should not be overlooked.
Commission Rate: 40% Per Sale
RevZilla
RevZilla was founded in 2007 in Pennsylvania, US.
Revzilla is a popular supplier of motorcycle clothing, parts, and accessories.
They are a well-regarded company for anybody into their backs, and you only need to look at their YouTube Channel to see how popular they are.
This makes recommending them as an affiliate easier for you, as they have already built a great brand and reputation.
Ok, so, yes, a motorcycle is not technically an ‘automobile’, but you get why it’s included here.
Commission Rate: up to 7% Per Sale
Cookie Duration: 14 Days
Join the RevZilla Affiliate Program
There you have it, a lineup of some of the best auto affiliate programs available. For some of these, you will work directly with an in-house affiliate manager, for others, you will have to apply via a third-party affiliate network that will get you started.