Online dating and dating apps are the norm now. In 2021 the US dating market alone was worth in excess of $3.6 million, with an anticipated 7% year-on-year increase for the coming years.
If you are in the dating niche, you may be looking for the best companies to partner with. Here we have a lineup of the best dating affiliate programs for you.
You’ll find the company, commission rate, cookie length, company info, plus a link to the affiliate program so you can learn more.
Match.com
The Ashley Madison Agency (aka Ashley Madison)
Ashley Madison was launched in 2002.
It is a Canadian online dating and social networking service. The name ‘Ashley Madison’ comes from combining the two most popular female names at the time the company was founded.
Its target audience is those who are married or already in relationships. It uses the slogan, “Life is short. Have an affair”.
On this site, people can list their sexual fantasies to be matched with people with similar interests.
The site is available in over 50 countries and 20 languages. They offer a money-back guarantee if customers do not find what they are looking for.
Commission Rate: 75% Per Sale
Cookie Duration: Lifetime
Join the Ashley Madison Affiliate Program
OurTime
OurTime was founded in 2017 and is run by the Match Group (that owns Match.com).
The site is dedicated to the over 50s singles looking for companionship with others that share the same values.
Ourtime offers many ways for singles to meet, through powerful algorithms, numerous search criteria, profile recommendations, and in person activities to bring people together.
Commission Rate: 50% Per Sale
Cookie Duration: 120 Days
Join the OurTime Affiliate Program
Adult FriendFinder (now FriendFinder)
Adult FriendFinder was founded in 1996.
It is an adult-oriented social networking and online dating service that is aimed at heterosexual and same-sex casual daters and swingers.
It has a webcam feature built into the site for persons who may not want to meet up in person, but still want to interact with one another.
FriendFinder is available in 9 different languages.
Commission Rate: 35% – 75% Per Sale
Cookie Duration: Lifetime
Join the Adult FriendFinder Affiliate Program
eHarmony
eHarmony was launched in 2000.
Prospective members complete a proprietary questionnaire about their characteristics, beliefs, values, emotional health, and skills. These answers are used to match people based on the commonality of their traits.
People get a percentage score based on their compatibility to help them determine whether the other person is a good match for them or not.
eHarmony algorithm was originally for heterosexual couples. Its partner company, Compatible Partners is focused on same-sex relationships, however, they have now been merged under eHarmony.
Interestingly, eHarmony was the first algorithm-based dating site.
Commission Rate: 20% – 50% Per Lead
Cookie Duration: 45 Days
Join the eHarmony Affiliate Program
eHarmony UK
The UK has its own Harmony (.co.uk) site for online dating, this reached the UK in 2008.
It works the same as the US version of the program, the only difference is that it targets a UK audience.
Select which program is best for your audience, or, if it’s an international audience, promote both programs to maximize your potential earnings.
Commission Rate: Up to £70 Per Sale
Cookie Duration: 45 Days
Join the eHarmony UK Affiliate Program
Christian Mingle
Christian Mingle was launched in 2001.
It is an online dating service that caters to Christians. It is run by the Spark Network which runs a number of demographically focused online dating services.
Since 2016, Christian Mingle has been accommodating same-sex relationships as the result of a non-discrimination lawsuit.
People are matched based on the Christian denomination to which they belong unless they chose ‘interdenominational’, ‘non-denominational’ or, ‘not sure yet’.
If your audience is largely Christian, this could be a great dating affiliate program for you to partner with.
Commission Rate: $2 Per Lead
Cookie Duration: 30 Days
Join the Christian Mingle Affiliate Program
Jdate
Jdate was founded in 1997.
It is aimed at Jewish singles. The site is run by the Spark Network, which also runs Christian Mingle. The site is available in English and Hebrew.
Jdate has members worldwide, with the majority being in the USA and Israel. Individuals do not have to be Jewish in order to join Jdate, but must be open to dating within the faith with a view to converting. Members have the option to seek heterosexual or homosexual relationships on the site.
Subscribers can indicate their Jewish affiliation on their profile or indicate that they are ‘culturally Jewish’, or ‘willing to convert’.
Commission Rate: $2 Per Lead
Cookie Duration: 30 Days
Join the Jdate Affiliate Program
SeekingArrangement (also known as Seeking)
SeekingArrangement was launched in 2006.
The site is available in 10 different languages and is used in over 130 countries.
It is an American sugar baby, sugar daddy, and sugar momma dating site. Sugar babies create a profile free of charge. Sugar baby members who register with a university email address automatically qualify for a premium membership status.
Personal can sign up on the site for free and have a limited number of interactions with sugar babies. Members then have the option to either purchase credits for expanded messaging privileges on a monthly basis, or on an annual basis with the diamond package.
Commission Rate: 75% Per Sale
Cookie Duration: 30 Days
Join the SeekingArrangement Affiliate Program
Silver Singles
Silver Singles started life as PrimeSingles.net in 2002, before changing its name in 2009. It is also part of the Spark Network which runs a number of niche dating sites.
Silver Singles is a dating site aimed at those over 50 years old interested in dating and looking for long-term relationships. It caters to heterosexual and same-sex relationships.
It uses a personality test to match customers with compatible 50+ singles in their area.
Commission Rate: $7 Per Lead
Cookie Duration: 30 Days
Join the SilverSingles Affiliate Program
Zoosk
Zoosk was launched in 2007.
It is available in over 25 languages and in more than 80 countries. It is also part of the Spark Network.
Zoosk uses big data analytics and algorithmic recommendations technology to help customers find their perfect partner. Its proprietary “Behavioral Matchmaking engine” learns from its users’ clicks, messaging, and other actions in order to produce more accurate matches in the future.
It caters to heterosexual and same-sex relationships.
Commission Rate: $4 Per Lead
Cookie Duration: 30 Days
Join the Zoosk Affiliate Program
From You Flowers
From You Flowers was established in 2002.
The company offers a selection of personal and corporate floral and gift items, including wine and foodstuffs. These are appropriate for any occasion and every sentiment, including the perfect date.
Options include fresh flowers, plants, balloons, and gift baskets.
If you run a dating site or similar, this could be a great additional affiliate program to partner up with.
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Join the From You Flowers Preferred Affiliate Program
Chemistry.com
Chemistry.com was launched in 2006.
It is the sister site of Match.com and offers online dating services. The site’s policies involve specifically pairing members for long-term relationships, as opposed to hook-ups.
It uses matching methods it refers to as “compatibility” and “chemistry”.
This site is targeted at people seeing heterosexual and same-sex relationships.
Commission Rate: 75% Per Sale
Cookie Duration: 45 Days
Join the Chemistry.com Affiliate Program
GamerDating
GamerDatingwas founded in 2011. It is a dating service designed by gamers, for gamers.
GamerDating is a community of adults looking for real love through their mutual interest in gaming.
Customers have to fill out a profile with their preferences and pictures in order to find their perfect ‘player 2’.
If your audience is into gaming, this could be the perfect affiliate program for you to partner with as it offers something very niche relevant.
Commission Rate: 20% Per Sale
Cookie Duration: 45 Days
Join the GamerDating Affiliate Program
SingleParentMatch.com
SingleParentMatch.com was founded in 2001.
Unsurprisingly, the target audience for this dating site is single parents that are looking for long-term relationships. It caters to same-sex and heterosexual relationships.
It offers two different membership packages, standard, and premium. As a standard member, customers can reply to messages initiated by other premium members for free. This encourages people to become premium members, so they can initiate their own conversations.
Commission Rate: 40% Per Sale
Cookie Duration: 60 Days
Join the SingleParentMatch.com Affiliate Program
Fitness Singles
Ok, so this is a bit of a different fitness affiliate program for you.
Fitness Singles was founded in 2003.
As the name suggests, this site is aimed at single people who are into fitness. Fitness Singles helps link people together based on common interests in fitness, be it romantic or just for friendship.
The service is free to sign up to, but it offers a subscription-based membership program that offers enhanced services, such as being able to communicate with other ‘Fitness Singles’. It also boasts generous commission rates.
Commission Rate: 50% Per Sale
Cookie Duration: 90 Days
Join the Fitness Singles Affiliate Program
Whale Cash
Whale Cash was founded in 2006
It is a CPA network of dating and adult sites, amongst other niches. Ads supplied by the network are available in all geographies.
It boasts a $0.85 network EPC average.
Commission Rate: 3%
Cookie Duration: 30 Days
Join the Whale Cash Affiliate Program
Cougar Life
Cougar Life was founded in 2008.
Cougar Life is a place for men looking to date older women, and for women interested in dating younger men.
On Cougar Life members are encouraged to share openly about what they are truly looking for, whether it’s a fling, a casual date, or something more long-term. This way customers are accurately matched based on their wants and desires.
The site’s mission statement is to “connect modern, confident women with energetic younger men”.
Commission Rate: 75% – 80% Per Sale
Cookie Duration: 30 Days
Join the Cougar Life Affiliate Program
Elite Singles
Elite Singles was founded in 2009.
Elite Singles is also part of the Spark Network, alongside other niche data sites.
Elite Singles, just as the name implies was created for a slightly older audience. The main demographic for this sit is 30-55 years old, educated, affluent individuals seeking a serious relationship with matches of a similar background/ similar values.
Commission Rate: $7 Per Lead
Cookie Duration: 45 Days
Join the Elite Singles Affiliate Program
SingleParentMeet
SingleParentMeetwas founded in 2002.
SingleParentMeet is an online dating website, unsurprisingly for single parents looking to meet other single parents who are in a similar situation to them. Users can bond through shared experiences.
Customers can join with an email address and a few basic details, then they fill out an ‘about’ section, followed by writing short personal essays, adding interests, and answering personality questions. This information should encourage a more compatible match.
Commission Rate: 50% Per Sale
Cookie Duration: 120 Days
Join the SingleParentMeet Affiliate Program
The Devotion System
The Devotion System was launched in 2016 by psychologist and relationship coach, Amy North.
It is an online coaching system that empowers a woman to find love and make a man fall for her. The driving principles of this system are based on understanding better how a man’s mind works, and knowing what to say, when to say it, and how to say it.
The target audience of this is women seeking men.
Commission Rate: 75% Per Sale
Cookie Duration: 60 Days
Join the The Devotion System Affiliate Program
Sugardaddie.com
Sugardaddie.com was launched in 2002.
This site claims to be a high-quality dating site for successful men who have financial security and the confidence to attract single women.
Its customer base is those seeking a sugar daddy for a heterosexual or same-sex, short or long term relationship.
Commission Rate: 50% Per Sale
Cookie Duration: Unknown
Join the Sugardaddie.com Affiliate Program
The Tao of Badass
The Tao of Badass was first published in 2010.
It is a dating coaching book / manual aimed at men who lack the confidence to approach women in real life.
The book teaches various techniques that will help men win at the dating game.
It is targeted at low-confidence males who need support in dating women.
Commission Rate: 75% Per Sale
Cookie Duration: 60 Days
Join the The Tao of Badass Affiliate Program
Victoria Milan
Victoria Milan is a European dating site for singles, couples, and married people looking for additional relationships.
Its target audience is those looking for hook-ups or affairs.
They allow users to blur images and use anonymous usernames to preserve their anonymity. Also, it does not use the company name when charging customers, so it does not appear on bank statements.
Commission Rate: 75% Per Sale
Cookie Duration: 30 Days
Join the Victoria Milan Affiliate Program
David Wygant
David Wygant is a well-known dating and relationship advice celebrity/guru.
He has a number of different products on offer to help people improve their health and wellbeing, teaching them life-changing strategies and offering dating, relationship, and love advice.
His dating program will teach participants exactly what they are looking for in a significant other and will empower people with the skills and confidence to attract what they are looking for.
Commission Rate: 50% Per Sale
Cookie Duration: 30 Days
Join the David Wygant Affiliate Program
Naughty Nomad
Mark Zolo aka the Naughty Nomad, is a hardcore adventurer and travel writer. He is an Irish globe trotter who makes his living by selling stories of his international sexcapades.
He gives travel and dating advice through his ebooks which chart his crazy journeys around the world.
As an affiliate, you can promote these ebooks.
Commission Rate: 75% Per Sale
Cookie Duration: 120 Days
Join the Naughty Nomad Affiliate Program
CatholicMatch
CatholicMatch.com was founded in 1999.
It positions itself as the single largest Catholic dating site in the world. Their mission is to give single Catholics the opportunity to meet singles they never would otherwise, for the purpose of sacramental marriages.
People can sign up for free, but if they want to start communicating with others on the platform, they need to subscribe to the service.
Commission Rate: 75% Per Lead
Cookie Duration: 45 Days
Join the CatholicMatch Affiliate Program
ChristianCafe.com
ChristianCafe.com was founded in 1998.
It is a Christian dating site for Christian singles that claims to be responsible for over 25,000 marriages. Customers can choose what type of relationship they are looking for, from pen pals to marriage-minded.
People can communicate on the platform for free for a period. After the free trial is complete customers can choose from a number of different membership plans.
Customers can choose their matches by denomination or geographic location.
Commission Rate: 40% Per Sale
Cookie Duration: 120 Days
Join the ChristianCafe.com Affiliate Program
Spark Networks
Spark Networks was founded in 1997.
It is a global dating company with a wide portfolio of dating brands to choose from. They pride themselves on offering ‘niche’ dating experiences.
Dating sites currently under Spark Networks are, Zoosk, SilverSingles, EliteSingles, Jdate, Christian Mingle, eDarling, JSwipe, AdventistSingles, LDSSingles, and Attractive World.
Commission Rate: Various
Cookie Duration: 45 Days
Join the Spark Networks Affiliate Program
Sugarbook
Sugarbook was founded in 2017.
It is an online dating and social networking platform to bring together sugar daddies, and, to a lesser extent, sugar mommies, with sugar babies.
It has a largely Asian based audience.
Female students can get free premium access to interact with sugar daddies and sugar mommies.
Commission Rate: 90% Per Sale
Cookie Duration: 30 Days
Join the Sugarbook Affiliate Program
Advidi
Advidi was founded in 2012.
It is a CPA affiliate marketing network that acts for some of the top brands in the industry.
They boast that they offer high converting ads in a number of industries, including dating.
Commission Rate: Varies
Cookie Duration: Varies
Join the Advidi Affiliate Program
Alfaleads
Alfaleads was founded in 2016.
It is a CPA program that offers affiliates the option to work with over 100,000 companies across a number of verticals including dating.
Commission Rate: Varies
Cookie Duration: Varies
Join the Alfaleads Affiliate Program
CrakRevenue
CrakRevenue was founded in 2010.
It is a CPA program created by one of the industry’s biggest affiliates.
The company works with a number of different verticals, adult and dating are two of those that may be relevant to you if you are in the dating niche.
Commission Rate: 5% – 20% Per Lead
Cookie Duration: Unknown
Join the CrakRevenue Affiliate Program
Sweet Vibes
Sweet Vibes was founded in 2018.
It sells a range of own-label sex toys and accessories for solo or couple use.
Commission Rate: 10% – 15% Per Sale
Cookie Duration: 45 Days
Join the Sweet Vibes Affiliate Program
Monster Pub
Monster Pub was founded in 2020.
The company sells a range of adult toys. Its most popular range is a collection of vibrators that can be controlled by anybody with access to the app account from anywhere around the world – making it fun for couples in long-distance relationships.
Moster Pub products work on iOS and Android devices.
Commission Rate: 10% – 20% Per Sale
Cookie Duration: 30 Days
Join the Monster Pub Affiliate Program
WOO More Play
Woo More Play was founded in 2018.
It offers a small range of adult toys and accessories. Items are high ticket and they have a monthly subscription box on offer.
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Join the WOO More Play Affiliate Program
Parship
Parship was founded in 2000. It is a popular online dating site in Europe.
The site was developed by psychologists. Customers have to fill in a questionnaire and the associated profile-matching algorithm will identify suitable matches. Its stated goal is to encourage and forge long-term partnerships.
Members can sign up and browse for free, but in order to contact other members, they require a premium subscription.
Commission Rate: Varies
Cookie Duration: 45 Days
Join the Parship Affiliate Program
Bedroom Kandi
Bedroom Kandi was founded in 2011 by award-winning singer/songwriter, Real Housewife, and entrepreneur Kandi Burruss and associates.
The company has an extensive range of adult sex toys and associated accessories as well as a cosmetics range.
Commission Rate: 20% Per Sale
Cookie Duration: Unknown
Join the Bedroom Kandi Affiliate Program
RebLL Network
RebLL Network was founded in 2018.
It is a CPA marketing network offering over 600 different affiliate programs, many of which are in the dating verticle.
They have access to exclusive offers that cannot be sourced from other networks.
Commission Rate: Varies
Cookie Duration: Unknown
Join the Rebll Network Affiliate Program
OliMob
OliMob was founded in 2017.
It is an affiliate network platform for both mobile and desktop, with adverts in a number of verticals. These include gambling, dating, crypto, and mobile content.
This could be a great additional ad network to partner with.
Commission Rate: Varies
Cookie Duration: Unknown
Join the OliMob Affiliate Program
Cupid Media
Cupid Media was founded back in 2005.
Twenty years after being founded, Cupid Media has grown from a single dating site into a leading niche dating company. Cupid Media now has 33 sites, covering 200+ countries, 40 languages, 55 million members.
From Cupid Media, you can access all of the different geographic dating sites, for which you can become an affiliate.
If you have an international audience, or an audience that regularly travels and may be looking for love, this couple be a great dating affiliate program to partner with.
Commission Rate: 75% Per Sale
Cookie Duration: 45 Days
Join the Cupid Media Affiliate Program
Silver Blade Brands
Silver Blade Brands was founded in 2016.
It sells male enhancement pills such as MaxPerformer. The products have a relatively high conversion rate and with 40% commission rate and a lifetime cookie, this could be a good affiliate program to partner with if it suits your audience.
Commission Rate: 40% Per Sale
Cookie Duration: Lifetime
Join the Silver Blade Brands Affiliate Program
People Media
People Media was launched in 2002. It is owned by the Match Group.
It is an online dating and social networking platform for singles seeking to connect through diverse online communities such as BlackPeopleMeet.com, SeniorPeopleMeet.com, BabyBoomerPeopleMeet.com, and BBPeopleMeet.com.
Through People Media’s affiliate program there are over 25 niche dating sites that can be advertised to your audience.
Commission Rate: 50% Per Lead
Cookie Duration: 120 Days
Join the People Media Affiliate Program
Mobipium
Mobipiumwas founded in 2013.
Mobipium is a CPA mobile advertising network. It has over 3,000 partners worldwide. As an affiliate, you will be guaranteed your own personal affiliate manager.
Commission Rate: Unknown
Cookie Duration: Unknown
Join the Mobipium Affiliate Program
Yep Ads
Yep Ads was founded in 2012.
The company offers CPI, CPA, CPL, and CPC business models, and exclusives/customization for top affiliate partners. It operates in a number of different verticles, dating is one of those.
If you’re looking at working with an advertiser or an additional one, this may be an option for you.
Commission Rate: Unknown
Cookie Duration: Unknown
Join the Yep Ads Affiliate Program
Attractive World
Attractive World was founded in 2017. It is a French-based company.
They run regular, monthly events around France to give people in particular areas the opportunity to meet people in person.
If your audience is EU-based, this could be a different dating affiliate program to partner with.
Commission Rate: 6 Euros per registration (approx $7)
Cookie Duration: Unknown
Join the Attractive World Affiliate Program
There you have it, a lineup of the best dating programs out there for you.