Focusing on ONE project can make you ultra effective.
I want to tell you about how I built a website and earned over $1250 in a single month.
Allow me to digress first….
You are probably similar to me – I am always finding new, interesting ideas and new ventures. I can’t seem to turn my brain off. This can be so distracting and the result is several incomplete projects. A paying customer sees a project that is
80% complete the same as a 5% complete project. Can you imagine having surgery but the doctor is working on more than one patient at a time? You definitely want the doctor to focus on one patient and finish the job before moving on.
Remember Lindsey from the post about planning? She started a few projects and never finished them…not even one.
My Story of Focus
I found Pat Flynn’s Smart Passive Income Podcast (SPI Podcast) and Spencer Haws’s Niche Pursuits Podcast (NP Podcast) back in April of 2013. I devoured every episode within the month. I was really pumped about starting my journey as a niche website mogal. Well, I started four sites by mid May and I also had a few other domains purchased with the idea of scaling. Wow. I can’t believe I even tried that. I started producing content on two of the sites and they were getting a little traffic. I was excited, and even made a few bucks via Google Adsense.
Pat & Spencer were starting to talk about their respective Niche Site Duel and Niche Site Project endeavors, so I wanted to get involved. I had another idea for a new site too…Spencer had so much success with his survival knife affiliate site, and I wanted to have an Amazon Associate site too!
My wife came up with a great idea for a niche since as we were brainstorming ideas (and, why wouldn’t she…she’s awesome!). I did the keyword research and wham! It looked like a winner. I bought another domain and installed WordPress. I put the other four websites on hold while I buckled down for 3 weeks on this new site. I produced a ton of content, including a 2500 word front page and 12 product reviews.
This new site was a winner but I didn’t know it yet…
The new site was doing well, attracting some traffic, and even made $20 in Amazon Associate sales within 6 weeks. I was stuck on the 3rd or 4th search engine results page (SERP) but I was slowing moving up. I started spreading my time a little bit by writing and building links for the original four niche sites. Bad move…
The new site was stuck on the 3rd or 4th page and the other websites were fine, but the income was only $0.40 a day. I decided to focus all my effort on improving the rankings. Yes, 100% of my focus on the rankings for this one Amazon Associate site. Really… I didn’t even publish any new articles since I knew I had enough content.
I made it to the front page in two weeks and that was HUGE. That amounted to a 2.5x increase in traffic. Another two weeks passed and I moved up to the top 3 for the first SERP, which equaled a 5x increase. Being in the top 3 made a significant difference. That month we hit $500 in earnings, which exceeded my goal of $300 in earnings/month within four to six months of starting the niche site.
- Work on one project at a time.
- Finish your project.
- If you focus your effort on one clear goal, you will be successful.
What do you do to help focus?